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Conference Field Trip

Conference Field Visit to L’Estartit and Torroella de Montgrí

Wednesday 2nd October 2013

A whole-day excursion designed to enable you to learn about this important conservation and regeneration initiative, one which demonstrates what municipalities can achieve: making better places for people to live in and better places for people to visit.

Watch Josep Capellà’s video welcome to l’Estartit and Torroella de Montgrí.

This Field Trip is a great opportunity to get a first-hand account from those directly involved of a seaside destination taking positive strides.  It is also a great way to make those connections and start the conversations that will ensue over the following two days of RTD7 and beyond.

Meeting Point:

Plaça Catalunya, between Hard Rock Cafe and Portal de l’Angel Street, outside the Olivia Plaza Hotel.

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An AVANTGRUP coach (picture below) will be waiting for 10 minutes only, leaving at 8:00am precisely.



8:00: Leaving from Barcelona we will arrive in Torroella de Montrgrí by 10am.

10:00-11.30: we gather for coffee at the town’s terrific local museum, Can Quintana–The Museum of the Mediterranean, where Josep Capellà will welcome you to his home town and prime you for the day’s insights and activities.

11.30-12.00: We explore Torroella town on foot, with interpretation from our local experts.

12.15-13.15: We visit the “modern ruins” of La Pletera, a significant seaside property development that was halted, but only after the foundations were built.  As well as witnessing the visual impact of this first hand, we will hear from Josep and colleagues about the political and ecological story behind this failed development.  We are joined by biologist, Xavier Quintana who will add to Josep’s discourse, talking about the mechanisms by which they hope to restore the natural heritage of this area, including through the LIFE project approach.

13.30-14.30: Boat trip out into the bay and for views of this spectacular stretch of coastline and to talk about management of visits to the unique Iles Medes.

15.00-16.10: a light Mediterannean lunch back in Torroella, Lunch at Can Quintana

16.30-18.30: Roundtable discussion on the regeneration of coastal destinations.  This will be broadened and enriched beyond the boundaries of this municipality by involving speakers with experience of turning seaside desinations around in other places, from land-use planning specialists to tourism board managers.  Involved in this debate will be:

  • Martin Brackenbury, former president of the International Federation of Tour Operators (IFTO), who was involved in council-led efforts to  ”rebalance” tourism in Calvià, Majorca.
  • Josep Capellà, presenting the case of L’Estartit and Torroella following decades of involvement here.
  • Luis Falcon, from Intelligent Coast
  • Maurici Carbó, Manager of Lloret de Mar Tourism
  • Ricard Pie, Universitat de Barcelona, Urbanisme i Ordenació del Territori
  • Peter Lane, destination management  and sustainability consultant and planner.

You are then invited to join RTD7 delegates at this evening´s social event–Extraordinary Cava!

This trip is optional but it is a great learning opportunity and represents superb value for money.  Make sure you include it as part of your conference registration and your visit to Barcelona and Catalunya.

Permanent link to this article: http://rtd7.org/activities/excursions

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